17 December 2021

Effect of visible scalar feedback counts on user behaviour in kids’ social media

On the 17th of December, senior data scientist from Lego and DISTRACT collaborator Peter Halkier Nicolajsen joined a SODAS Data Discussion to give a talk entitled: Effect of visible scalar feedback counts on user behaviour in kids’ social media. 

Abstract

Does the removal of visible ‘like’ counts align with theory in terms of its effect on behaviour? This is investigated by monitoring differences in behaviour between users of a kids’ social media experience, when visible like counts are removed for a share of the user base.

Screenshot from zoom event.